Hamburg, 11.04.2022
A GÖRG team led by Paul Caesar Rode has advised the founders of AddApptr Group with regard to its sale to AONIC AB. The total investment value was in the area of EUR 50 million.
Founded in 2012 and headquartered in Hamburg, AddApptr Group is a fast-growing, leading global mobile ad tech company. AddApptr provides over 1.000 apps with monetarization services and software infrastructure for inapp advertising with a reach of 450 million active users across the globe.
AONIC is a video gaming family consisting of development studios as well as gaming-related technology and service providers across all devices. Aonic was created to champion and support high potential, midsized studios which want to be part of a strong group in order to unfold its full potential while maintaining independent spirit, identity and creative freedom.
Advisor to the founders and other sellers
GÖRG Partnerschaft von Rechtsanwälten mbB
Paul Caesar Rode (Associated Partner, M&A/Corporate, Hamburg)
Dr. Frank Wilke (Partner, Labour and Employment Law, Cologne)
Anna-Yasmin Theißen (Associate, M&A/Corporate, Hamburg)
Robert Schindler (Associated Partner, M&A/Corporate, Frankfurt am Main)
Charles Russell Speechlys
Jean-Baptiste Beauvoir-Planson (Partner, Luxemburg)
Arthur Petit (Senior Associate, Luxemburg)
Dechert LLP
Carina Klaes-Staudt (National Partner, Munich)
Advisors AONIC
DLA Piper
Andreas Füchsel, LL.M. (Miami) (Partner, Frankfurt am Main)
Philipp Meyer (Associate, Frankfurt am Main)
Elvinger Hoss Prussen
Thierry Kauffman (Partner, Luxemburg)
